Work with Us

Love what you do, do what you love

Since our humble beginnings in 1994, we have been driven by our commitment to and passion for hearty and flavorful food, heartfelt service, and public safety.

If you'd like to be a part of the Firehouse Subs family:
1. Find a location near you
2. Contact the restaurant owner/manager to inquire about career opportunities in your area.

Careers

HQ Opportunity - Regional Marketing Manager

Firehouse Subs®

JOB TITLE: Regional Marketing Manager

Reports to: Director of Field Marketing Services

 

Position Summary:

  • Provides functional marketing expertise and analysis to internal customers in support of the brand vision
  • Communicates and implements the company’s marketing strategy in assigned regions to assist in achieving sales, profitability and traffic goals
  • Ensure marketing resources are applied effectively and efficiently to maximize individual restaurant, DMA or AR territory performance
  • Acts as a communication conduit by providing key marketing leadership with feedback received from operations and franchise partners.

 

Primary Responsibilities/Duties:

Support Area Representatives with marketing leadership

  • Lead bi-annual co-op marketing planning when appropriate
  • Provide designated ARs and FBMs with strategic marketing consultation
  • Supervise agency of record in development of media plans when local media dollars are available
  • Coordinates with ARs to ensure brand compliance at a local level.

 

Local Restaurant Marketing

  • Advises Area Representatives (AR’s) on local restaurant marketing tactics and resources
  • Assist ARs in developing LRM calendars to support National media plans 
  • Identify local LRM initiatives to supplement the National media plans

 

Share “Best Practices” with system through Franchise Business managers (FBM’s)

  • Communicate with territory constituents on a regular basis to learn the business
  • Travel to territory to build relationships with internal customers
  • Utilize Firehouse Subs communication structure (Email, Fire-COMM, google drive, agency, etc.) to share success and failure of tested “ground-up” programs
  • Act as liaison between field customers and corporate marketing to ensure ideas, suggestions and feedback are received, considered and responded to appropriately.
  • Travel to restaurants to visit with ARs face-to-face to perform restaurant audits and discuss recent and upcoming marketing initiatives; provide guidance and feedback as needed
  • Build trust and collaboration among people, teams and departments

 

New Restaurant Openings

  • Coordinate new restaurant openings with Area Representatives, FBM’s and the agency to maximize sales potential
  • Lead ARs in developing, reviewing and approving new restaurant opening marketing plans
  • Ensure each new restaurant utilizes the $5,000 new restaurant opening requirement within 12 months per the franchise agreement
  • Work with FBMs & ARS to determine accurate new restaurant opening dates.
  • Track and measure results per above

 

Other Duties Include

  • Collect and report field feedback on marketing initiatives
  • Analyze sales results utilizing sales tracking software and intermediate to advanced Excel spreadsheets as needed
  • Collaborate with Brand Marketing to develop appropriate System LRM programs and tools 
  • Facilitate LRM marketing plans to improve performance of bottom 10% of units in assigned region.
  • Ensure marketing information is effectively communicated to assigned ARs 
  • Provide support of corporate marketing initiatives in the field
  • Re-enforce usage of standardized creative & tools
  • Coordinate approval of any new creative 
  • Act as liaison between ARs and Brand Marketing
  • Identify problems and develop new, innovative solutions when current tools don’t meet needs
  • Communicate with and ensure Firehouse Subs Public Safety Foundation initiatives are leveraged by local operators
  • Support agencies and Field Marketing Director with National marketing initiatives
  • Other duties as assigned

 

Position Qualifications:

  • Bachelor’s degree from four year college/university with 5+ years field marketing experience in the restaurant industry
  • Intermediate to advanced experience with PowerPoint, Word and Excel
  • Proven experience in the planning and execution of local restaurant marketing
  • Ability to effectively multi-task and manage competing priorities
  • Able to communicate in both written and verbal form with conviction and credibility, adapting message to suit level of audience.
  • Sees the impact of current decisions on the future and design solutions that solve problems systemically (Strategic thinking)
  • Print background a plus
  • Agency background helpful
  • Strong grasp of key marketing and communications principles including strategy, media planning, promotion and pricing
  • Experience in working in a cross-functional environment where on-going communication and information sharing is vital to achieving success
  • Strong analytical abilities and understanding of franchise business model and restaurant profitability issues
  • Strong written and verbal skills and ability to interface effectively with franchise owners with ability to influence decision making using consumer and business insight to drive rationale
  • Flexibility, a positive attitude, enthusiasm and excellent problem solving skills required
  • Experience in planning and managing budgets
  • Attention to detail
  • Excellent written and verbal communication skills
  • Ability to work independently and with teams
  • Ability to prioritize and manage multiple projects simultaneously

 

Personal Qualities

  • Leader
  • Coach
  • Analytical Thinker
  • Ambassador
  • Team Player
  • Problem Solver
  • Meticulous Attention to Detail

 

Key Success Measures

  • Comp sales growth and transactions for assigned regions
  • Station Tools usage
  • Performance of restaurants in bottom 10% in assigned region
  • Timely, accurate and professional communication
  • AR & franchise satisfaction scoring/tracking

 

Special Considerations:

  • Must like subs
  • 70-90% travel
  • Field based – St. Louis, Dallas, Chicago, Denver or Charlotte desired

 

Submit resume to:  Mburton@firehousesubs.com

HQ Opportunity - Manager, Performance Analysis

Firehouse Subs®

JOB TITLE: Manager, Performance Analysis

Reports to: Vice President of Marketing

 

Position Summary:

Generates high impact analyses, creating actionable insights that lead to improved decision making and sales performance/ROI of marketing campaigns, programs and key initiatives.  This person will provide insight from all facets of internal data and market test performance and will assist with marketing strategy through a holistic view of the consumer.  The position holder must thrive in big data environments and excel at distilling volume into actionable insights.

Confidence, leadership and genuine story telling are required in the preparation, compilation, and presentation of all testing analyses and recommendations.  Conducts analysis of complex business data into information by performing the following duties:

 

Primary Responsibilities:

  • Drive insights about the business through in-depth analysis of topline, menu mix, social media data, primary and third party research
  • Manage big data sets leveraging a breadth of data management tools and systems to provide analytical speed and agility
  • Conducts in-depth promotional and marketing analysis with emphasis on market test results for new products, LTO’s and promotions/programs to determine incrementality
  • Performs complex statistical analyses on various levels of data such as key components of Sales (check and transactions), menu mix, customer satisfaction, RSMI data, loyalty/CRM data and media to determine ROI, incrementality and acquisition cost per customer for key companywide initiatives
  • Work with the brand team to develop and maintain pricing strategy
  • Capture, distill and distribute competitive intelligence to appropriate constituents

 

Other Duties:

  • Prepare and present complex analyses to improve operational and marketing effectiveness of the brand and key initiatives. Examples include: detailed analysis of menu simplification, menu communication, product offering analysis and social analytics
  • Execute and present various marketing analyses, which may include local market test analytics
  • Creates presentation materials, derived from analytics, prepared in a state of readiness for the E-Team’s review
  • Leverage transaction level data to predict future customer behavior
  • Works closely with Financial Services to improve data quality and dashboard reporting
  • Market research consolidation, organization and analysis
  • Leveraging data from Technomic, Service Management Group (SMG), Restaurant Social Media Index (RSMI), Digital Coco, loyalty, Station Pulse, on-line ordering etc.
  • Variety of ad hoc analyses
  • Other duties as assigned

 

Position Qualifications/Requirements:

  • Bachelor's degree in Economics, Finance, Statistics, Engineering or Marketing, MBA a plus
  • 7+ years’ experience as a Marketing or Business Analyst, restaurant or retail preferred
  • Very strong data management skills including Excel, Access, SQL etc.
  • MS Excel/MS Access/SQL/SPSS and experience using VBA within these packages where applicable 
  • Familiarity with ODBC or other API to extract data from relational database a BIG PLUS
  • Ability to coach, counsel, and inspire the E-Team and all internal staff functions
  • Proven ability to manage multiple tasks while working independently.
  • A strong sense of urgency and commitment to get the job done quickly with high quality
  • Excellent communication skills, both written and verbal, with people at all levels of the organization
  • Entrepreneurial approach; comfortable with the limited direction
  • High energy - must demonstrate history of making things happen as an individual and in a team environment

 

Personal Qualities

  • Self-starter
  • Team player
  • Problem solver
  • Strategic thinker
  • Story teller
  • Detail-oriented
  • Creative thinker

 

Special Considerations:

  • Must like subs
  • Some out-of-town travel anticipated

 

To apply:

Submit a resume, cover letter and samples of your work to dreifschneider@firehousesubs.com