FIREHOUSE SUBS' PARTNERS WITH BIG BROTHERS BIG SISTERS OF NORTHEAST FLORIDA, HOSTS A COMMUNITY COMMITMENT NIGHT

After months of planning, Firehouse Subs started a brand new partnership with Big Brothers Big Sisters of Northeast Florida to support its local Bigs in Badges program in January. To kick off the partnership, restaurants in Jacksonville, Florida hosted a Community Commitment Night on Tuesday, January 21 from 4 p.m. to close with 15% of all proceeds going to the program. Jacksonville Sheriff Mike Williams attended the event held at the Five Points restaurant and did an interview with Jacksonville’s independent affiliate, WJXT-TV, with the coordination of the PR team present. During the interview, Sheriff Williams stressed the importance of being a mentor as a way to invest into the Jacksonville community. In addition to the broadcast coverage, WJXT-TV published an article online.